Niche Scout #22: 5 ⚽️ Outdoor Sports Niches To Try In 2024

Author

Vlad Ivanov
February 22, 2024

1Hey there!

This week we are doing an 🚴 Outdoor Sports Niche ⚽️ teardown with 5 new sub-niches to choose from!

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#1. Paddle Boarding

Niche Insights: Paddle boarding, also known as stand-up paddleboarding (SUP), is a growing water sport that combines recreation, fitness, and adventure. It involves standing on a large board and using a paddle to navigate through water bodies such as lakes, rivers, and oceans. This sport appeals to a wide range of enthusiasts, from casual beachgoers to fitness aficionados and adventure seekers, due to its versatility and the unique perspective it offers on the water.

Primary Keyword: "paddle boarding" – About 4,000 p/m (Source: Ahrefs)

Keyword Competition (KD): 27 (Source: Ahrefs)

Average CPC: $0.40 (Source: Ahrefs)

Topics to Explore: Different types of paddle boards (inflatable vs. solid), paddle boarding techniques for beginners, best destinations for paddle boarding, safety tips and gear, benefits of paddle boarding for physical and mental health, community events and competitions, environmental conservation and paddle boarding.

Email Marketing: Email marketing for the paddle boarding niche can serve as a powerful tool to build a community of enthusiasts and promote a range of products and activities. Newsletters can share tips, highlight destination guides, offer discounts on gear, and announce upcoming events or workshops, thereby keeping the audience engaged and informed.

Promotable Products: High-quality paddle boards, paddles, safety equipment (life jackets, leashes), waterproof accessories (bags, cases), clothing suitable for water sports, and guidebooks on the best paddle boarding locations. Prices can vary widely, from around $20 for small accessories to $1000+ for premium boards.

Digital Products: Creating and selling digital products such as online courses on paddle boarding techniques, e-books on the best destinations for paddle boarding, or virtual training programs for fitness through paddle boarding. These products can cater to beginners looking to learn the sport or experienced paddlers seeking to improve their skills or explore new locations.

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#2. Women Trail Running

Niche Insights: Women's trail running is a dynamic and empowering sport that caters specifically to women who love running in natural, off-road settings like mountains, forests, and trails. It emphasizes not only the physical aspect of running but also the mental health benefits, community building, and the connection with nature. This niche focuses on the unique needs and preferences of women trail runners, including gear, training programs, and events designed to inspire and support women of all ages and abilities in their trail running journey.

Primary Keyword: "women trail running" – About 10 p/m (Source: Ahrefs)

Keyword Competition (KD): 6 (Source: Ahrefs)

Average CPC: $0.70 (Source: Ahrefs)

Topics to Explore: Specific gear and apparel for women, beginner tips for women entering trail running, organizing women-only trail running events, highlighting inspiring stories of women trail runners, nutrition and training advice tailored for women, safety tips for solo runners, and promoting environmental stewardship through running.

Email Marketing: Email marketing for the women's trail running niche can effectively engage participants by sharing upcoming events, training tips, exclusive deals on women-specific running gear, and inspiring stories of women runners. It’s a great way to foster a supportive community, offering content that resonates with both beginner and experienced runners, and promoting women's health and empowerment through sport.

Promotable Products: Trail running shoes designed for women, technical apparel (such as moisture-wicking tops, supportive sports bras, and leggings), safety gear (headlamps, GPS devices, and personal safety alarms), hydration packs, and nutritional supplements tailored for female athletes. Products can range from under $20 for nutrition and hydration supplements to $150 and above for high-quality trail running shoes.

Digital Products: Development of digital products like e-books and online courses focused on training programs for women, nutritional guides for female trail runners, and how-to guides for trail running techniques. Additionally, virtual races or challenges can engage a global community, offering participation from any location and fostering a sense of community and achievement among women trail runners.

#3. Cold Water Swimming

Niche Insights: Cold water swimming is a thrilling and challenging activity that involves swimming in outdoor bodies of water at low temperatures. This niche has gained popularity for its numerous health benefits, including improved circulation, boosted immune system, enhanced mood, and increased mental resilience. Cold water swimming attracts a diverse community of enthusiasts, ranging from casual swimmers seeking invigoration to dedicated athletes pursuing extreme challenges. This activity also emphasizes the importance of safety, acclimatization to cold, and the joy of connecting with nature in its most raw form.

Primary Keyword: "cold water swimming" – About 700 p/m (Source: Ahrefs)

Keyword Competition (KD): 20 (Source: Ahrefs)

Average CPC: $0.30 (Source: Ahrefs)

Topics to Explore: Health benefits of cold water swimming, acclimatization techniques, safety precautions, essential gear for cold water swimmers, organizing community swims and events, highlighting inspiring stories from the cold water swimming community, and tips for post-swim recovery and maintaining warmth.

Email Marketing: Email marketing for the cold water swimming niche can effectively keep the community informed and engaged, sharing safety advice, upcoming events, and workshops. It can also offer exclusive discounts on essential swimming gear, share inspirational stories, and provide tips for beginners. This approach helps build a supportive network, encouraging more individuals to explore the benefits of cold water swimming.

Promotable Products: Specialized gear such as wetsuits designed for cold water, neoprene gloves and socks, swim caps, and safety equipment like tow floats and waterproof bags. Additionally, thermal robes and insulated changing mats for post-swim recovery are essential. Prices can range from about $30 for accessories to $200 and above for high-quality wetsuits.

Digital Products: Creation of online courses or webinars on preparing for cold water swimming, including techniques for acclimatization, breathing exercises, and safety. E-books and guides on the best locations for cold water swimming, seasonal advice, and how to incorporate cold water swimming into a regular fitness routine can also be popular. Virtual challenges or events, encouraging swimmers to participate in cold water swims at their local spots, can further foster a sense of community and achievement.

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#4. Horseback Riding Trails

Niche Insights: Horseback riding trails cater to equestrians looking for outdoor adventures, offering scenic routes through various terrains such as forests, mountains, and beaches. This niche combines the love for horses with the appreciation of nature, providing a unique way to explore the great outdoors. It's attractive to riders of all levels, from beginners seeking leisurely rides to experienced equestrians pursuing challenging trails. The focus is on promoting accessible, safe, and environmentally responsible riding while fostering a community of horse enthusiasts.

Primary Keyword: "horseback riding trails" – About 70 p/m (Source: Ahrefs)

Keyword Competition (KD): 9 (Source: Ahrefs)

Average CPC: $0.45 (Source: Ahrefs)

Topics to Explore: Best destinations for horseback riding, trail riding etiquette, tips for safe horseback riding on trails, gear recommendations for riders and horses, organizing group rides or events, trail conservation and maintenance, and sharing experiences and tips from seasoned trail riders.

Email Marketing: Email marketing for the horseback riding trails niche can serve as an effective tool to connect with a community of horse lovers and outdoor enthusiasts. Newsletters can feature trail reviews, upcoming group rides, safety tips, gear recommendations, and special offers from equestrian gear shops. This approach helps maintain engagement, encourages trail exploration, and promotes responsible riding practices.

Promotable Products: Essential gear for trail riding, including saddles, bridles, horse boots, and protective gear for riders like helmets and vests. Trail guides and maps, portable water containers for horses, and first-aid kits tailored for equestrian use. Prices can range from $20 for basic accessories to $200+ for high-quality saddles and riding gear.

Digital Products: Developing digital products such as online courses on trail riding skills, e-books on the best horseback riding trails by region, and virtual workshops on horse care during trail rides can cater to the needs of this niche. Subscription-based services offering access to exclusive trail maps and content, as well as apps designed to help riders navigate and discover new trails, can also be highly valuable.

#5. Slacklining

Niche Insights: Slacklining is a balance sport that involves walking, and sometimes performing tricks, on a narrow, flexible piece of webbing which is low to the ground and anchored between two points, often trees. This niche encompasses a range of activities from basic slacklining for beginners to highlining, where slacklines are set up at great heights. It's celebrated for enhancing core strength, balance, concentration, and mental discipline. The community includes people of all ages and skill levels, and it's associated with outdoor lifestyles, adventure sports, and mindfulness practices.

Primary Keyword: "slacklining" – About 1,600 p/m (Source: Ahrefs)

Keyword Competition (KD): 24 (Source: Ahrefs)

Average CPC: $0.30 (Source: Ahrefs)

Topics to Explore: Basic techniques for beginners, safety protocols for slacklining and highlining, gear reviews and recommendations, setting up slacklines in various environments, the psychological benefits of slacklining, community events and gatherings, and profiles of professional slackliners.

Email Marketing: Email marketing for the slacklining niche can be highly effective for building a community of enthusiasts. Newsletters can offer tips and tutorials for beginners, advanced techniques for experienced slackliners, product discounts, and announcements for meet-ups or competitions. This strategy helps maintain engagement with the audience, promotes safety and education, and supports the growth of the sport.

Promotable Products: Slackline kits (which include the line, ratchets, and tree protection), balance training tools, specialized footwear for slacklining, instructional books and videos, and safety gear like helmets and crash pads. Prices can range from around $30 for basic slackline kits to $100+ for advanced setups and highline equipment.

Digital Products: The development of online courses or tutorials tailored to different skill levels, from beginner to advanced highlining techniques. E-books on the history of slacklining, its benefits, and how to integrate practice into daily life. Apps that connect slackliners, providing information on local slackline spots, events, and communities, as well as virtual challenges to encourage skill development and engagement within the slacklining community.

Relevant Video Of the Week

All the best,

The NicheScout Team

P.S. Want more niche ideas? Get ready for 5 more profitable sites in our upcoming 23d edition of Niche Scout Newsletter!

P.P.S. I ❤️ you, I 🙏 you, and I’ll 👀 you soon!