Niche Scout #25: 5 🐕 Dog Training Niches To Try In 2024

Author

Vlad Ivanov
March 14, 2024

1Hey there!

This week we are doing an 🐶 Dog Training Niche 🦴 teardown with 5 new sub-niches to choose from!

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#1. Trained Dogs For Sale

Niche Insights: The trained dogs for sale niche revolves around the buying and selling of dogs that have undergone specific training. This can include obedience training, protection training, service dog training, or even training for special skills like hunting or search and rescue. It's a sector that appeals to a wide audience, from families seeking a well-behaved pet to professionals needing a skilled working dog.

Primary Keyword: "trained dogs for sale" – About 1,100 p/m (Source: Ahrefs)

Keyword Competition (KD): 10 (Source: Ahrefs)

Average CPC: $ 0.50 (Source: Ahrefs)

Topics to Explore: Types of dog training (obedience, service, protection), benefits of buying a trained dog, how to choose the right trained dog, success stories of service and working dogs, integration of a trained dog into new homes, training certifications and standards.

Email Marketing: Email marketing for the "trained dogs for sale" niche can be a powerful tool to connect sellers with potential buyers. Through newsletters, breeders and trainers can showcase available dogs, share success stories of previous buyers, and provide tips on dog care and training. Segmented email campaigns can target specific audiences based on their interests, such as families, hunters, or people with disabilities looking for service dogs.

Promotable Products: Trained dogs can vary widely in price, depending on their level of training, breed, and intended purpose. Prices can range from a few hundred dollars for a basic obedience-trained pet to tens of thousands for a highly specialized working dog. Additional products to promote include training sessions for new owners, custom training packages, and dog care supplies.

Digital Products: This niche also offers opportunities for digital products like online training courses for dog owners, e-books on selecting the right dog and understanding dog behavior, and webinars on advanced training techniques. These can serve as valuable resources for owners looking to further their knowledge and skills in dog training and care.

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#2. Dog Training Jobs

Niche Insights: The dog training jobs niche focuses on employment opportunities within the dog training sector. It encompasses a range of roles, from entry-level positions at dog training facilities to more specialized roles such as service dog trainers, behaviorists, and canine sports trainers. This niche is ideal for individuals passionate about animal welfare, behavior modification, and working closely with dogs and their owners to achieve behavioral goals.

Primary Keyword: "dog training jobs" – About 500 p/m (Source: Ahrefs)

Keyword Competition (KD): 1 (Source: Ahrefs)

Average CPC: $ 0.60 (Source: Ahrefs)

Topics to Explore: Career paths in dog training, certifications and education required for dog trainers, success stories of dog trainers, starting a dog training business, trends in dog training, and the impact of dog training on pet behavior and owner satisfaction.

Email Marketing: Email marketing in the "dog training jobs" niche can be an effective strategy for training schools and certification programs to connect with potential students and job seekers. Newsletters can highlight job openings, share educational resources, offer tips for advancing in a dog training career, and feature successful case studies of trainers who have made a significant impact in the field.

Promotable Products: Promotable products include certification courses for aspiring dog trainers, workshops on specific training methods or challenges (like aggression management or training service dogs), and books or guides on starting a dog training business. Prices can range from under $100 for basic courses to several thousand dollars for comprehensive certification programs.

Digital Products: Opportunities for digital products include online courses and webinars on dog training techniques, e-books on career guidance in the dog training sector, and membership sites offering ongoing education and resources for professional development. These digital offerings can provide valuable insights for individuals looking to enter the field or advance their careers in dog training.

#3. Crate Training Schedule

Niche Insights: The crate training schedule niche is a segment within the broader dog training and pet care market, focusing specifically on strategies and routines to acclimate dogs to spending time in a crate. This practice is beneficial for house training, safety during travel, and providing a personal space for the dog. It appeals to new pet owners, those facing behavioral challenges with their pets, and individuals seeking to ensure their dog's comfort and security.

Primary Keyword: "crate training schedule" – About 1,300 p/m (Source: Ahrefs)

Keyword Competition (KD): 5 (Source: Ahrefs)

Average CPC: $ 0.15 (Source: Ahrefs)

Topics to Explore: Benefits of crate training, step-by-step crate training processes, overcoming common crate training challenges, crate training for puppies vs. adult dogs, selecting the right crate, balancing crate time and social interaction, success stories from dog owners.

Email Marketing: Email marketing for the "crate training schedule" niche offers an excellent opportunity to engage with dog owners by providing valuable tips, schedules, and advice. Email newsletters can feature articles on the benefits of crate training, troubleshooting guides, product recommendations (e.g., crates, comfort items), and user testimonials to build trust and authority in the niche.

Promotable Products: Promotable products include a range of crates suitable for different sizes and breeds of dogs, crate accessories like comfortable bedding, toys designed for crate time, and books or guides on crate training. Prices can vary from under $50 for basic crates to over $200 for premium options with advanced features like enhanced security or portability.

Digital Products: The crate training schedule niche is well-suited for digital products such as downloadable crate training schedules tailored to different dog ages and breeds, e-books covering comprehensive guides on crate training, and online video courses led by professional trainers. These products can help dog owners understand and implement effective crate training techniques, providing value through convenience and expert knowledge.

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#4. Dog Training Collar

Niche Insights: The dog training collar niche is centered around the use of electronic collars designed to assist in the training of dogs. These collars can deliver various forms of stimuli, such as a vibration, sound, or a mild electric shock, as a form of correction for undesirable behaviors or as cues for commands. The niche caters to dog owners looking for effective training tools, professional dog trainers, and those involved in specialized training areas such as hunting, service dog training, or sports.

Primary Keyword: "dog training collar" – About 4,400 p/m (Source: Ahrefs)

Keyword Competition (KD): 8 (Source: Ahrefs)

Average CPC: $ 0.40 (Source: Ahrefs)

Topics to Explore: Types of dog training collars (e.g., shock collars, vibration collars, spray collars), ethical considerations, how to use training collars effectively and safely, comparison and reviews of top brands, training tips for specific behaviors using collars, success stories, and alternatives to electronic training collars.

Email Marketing: Email marketing for the "dog training collar" niche can focus on educating subscribers about the responsible use of these tools, showcasing product comparisons, offering training tips and video tutorials, and sharing customer success stories. It's also an excellent platform for announcing new products, special offers, and conducting surveys to understand customer needs better.

Promotable Products: The range of promotable products includes various types of training collars, such as shock collars, vibration collars, and ultrasonic collars. Additional products might include remote training systems, rechargeable batteries, and water-resistant models. Prices can vary significantly, from around $30 for basic models to $200 or more for advanced systems with greater range and features.

Digital Products: Opportunities for digital products in this niche include e-books and online courses that teach dog owners how to use training collars effectively, responsibly, and humanely. Other digital offerings might include membership sites offering ongoing support, training videos, forums for sharing experiences and advice, and apps that complement the physical training collar products by tracking training progress or controlling the collar remotely.

#5. Dog Training Treats

Niche Insights: The dog training treats niche centers on the use of treats as positive reinforcement during dog training sessions. This method is widely regarded for its effectiveness in promoting good behavior and enhancing the learning experience for dogs. The niche caters to pet owners, professional dog trainers, and enthusiasts involved in various dog activities and sports. It's a critical component of a reward-based training approach, emphasizing the bond between owners and their pets.

Primary Keyword: "dog training treats" – About 3,000 p/m (Source: Ahrefs)

Keyword Competition (KD): 14 (Source: Ahrefs)

Average CPC: $ 1.10 (Source: Ahrefs)

Topics to Explore: Benefits of using treats in dog training, selection criteria for healthy and effective treats, homemade vs. commercial training treats, how to use treats effectively in training without overfeeding, the psychology behind reward-based training, reviews of popular dog training treats, and DIY treat recipes.

Email Marketing: Email marketing for the "dog training treats" niche can be an effective strategy for engaging with pet owners and trainers. Newsletters can feature articles on training tips, nutritional advice for treats, new product launches, special offers, and customer testimonials. Segmented campaigns can target specific audiences, such as owners of large breeds vs. small breeds, to provide more tailored content.

Promotable Products: The range of promotable products includes a variety of dog training treats, from low-calorie options and natural ingredients to specialized treats designed for puppies or dogs with dietary restrictions. Additional products might include treat pouches, training clickers that can be used in conjunction with treats, and subscription boxes offering a selection of treats and training aids. Prices can vary, with individual treat packs starting at a few dollars and premium or organic options costing more.

Digital Products: Digital product opportunities in this niche include e-books and online courses focused on dog training techniques that leverage treats effectively, videos demonstrating training sessions using treats, and apps that help owners track training progress and treat consumption. Digital products can also cover nutritional advice for selecting the best treats and crafting homemade treats that are healthy and appealing to dogs.

Relevant Video Of the Week

All the best,

The NicheScout Team

P.S. Want more niche ideas? Get ready for 5 more profitable niches in our upcoming 26th edition of Niche Scout Newsletter!

P.P.S. I ❤️ you, I 🙏 you, and I’ll 👀 you soon!