WordsAtScale #10: 🚨 Google Core Update Major Bug Revealed 🕷️

Welcome to the WordsAtScale Newsletter #10!

Hey Guys 👋

Here's what's in store for you today...

🎢 Google’s August 2024 Core Update and ranking bug cause unpredictable rankings—focus on good content.

📈 Crypto Pumps niche: High-risk trading, signals, and market analysis for success.

🚀 SEO Case Study: 2000% traffic boost in 6 months through strong SEO strategies.

By the time you read this, I'll have arrived in Buenos Aires! 💃

If I have any viewers/readers from Argentina, feel free to let me know! ⚽️

SEO News of the Week [can you guess it??]

Google's August 2024 Update Rollercoaster 🎢

Two big things are happening with Google search right now:

  1. 🔄 August 2024 Core Update (started August 15)

    • Goal: Show more useful content, especially from small sites

    • Takes about a month to finish

  2. 🐛 Separate Ranking Bug (also started August 15)

    • Causing weird rankings for many sites

    • Not related to the core update

    • Google is working on fixing it

What This Means for You 🤔

  • Your rankings might go up and down 📈📉

  • It's hard to tell which changes are from what

What to Do 🛠️

  1. Keep an eye on your traffic 👀

  2. Don't make big changes yet ✋

  3. Focus on creating great content 📝

  4. Make sure your site is easy to use 🖱️

  5. Stay patient - this will take time ⏳

Remember 🧠

  • These changes affect everyone

  • Good content is still the key to success 🗝️

Have you seen any big changes in your rankings? 🤷‍♂️ Don't worry too much - it's probably just Google's wild ride right now!

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Niche of the Week [Crypto Pumps]

Niche Insights: "How to find crypto pumps" taps into the high-risk, high-reward segment of cryptocurrency trading. Crypto pumps refer to the rapid increase in the price of a particular cryptocurrency, often driven by coordinated buying activity, sometimes within groups or through social media influence. This niche appeals to traders looking to capitalize on short-term price movements and requires a deep understanding of market trends, signals, and sometimes insider knowledge.

Topics to Explore: Identifying potential crypto pumps, analyzing market signals, understanding pump-and-dump schemes, ethical considerations in trading, using social media and forums for crypto signals, tools and platforms for tracking pumps, success and cautionary stories from pump traders.

Email Marketing: Email marketing in the "crypto pumps" niche can focus on providing exclusive market insights, trading signals, and updates on potential pump opportunities. Newsletters can offer premium content or membership access to pump alerts, detailed analyses, and educational resources. Segmented campaigns can target different levels of traders, from beginners to experienced market movers.

Promotable Products: Subscription services for crypto signals, trading tools and platforms, e-books on advanced trading strategies, and membership to exclusive trading groups. Prices can vary widely, from $20/month for signal subscriptions to $500+ for advanced trading courses or private group memberships.

Digital Products: Development of a comprehensive guide like "Mastering the Art of Crypto Pumps" or webinars on detecting and capitalizing on pumps. These can include step-by-step tutorials, market analysis techniques, and risk management strategies tailored to those interested in fast-paced crypto trading.

This niche is highly speculative and can involve significant financial risk, so the content should emphasize the importance of due diligence and ethical trading practices.

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SEO Case Study of the Week [+2000%?]

What: 📈

The video showcases an SEO case study where the speaker, Saket Wahi, achieved a 2000% traffic increase in just 6 months for a client in the competitive finance niche, specifically in areas like Forex and crypto trading. The video details the strategies and techniques that made this success possible, proving the ongoing power of SEO.

How: 🛠️

The strategy involved:

  1. On-page SEO: Improving the website’s content and structure.

  2. Link Building: Acquiring high-quality backlinks to boost domain authority.

  3. Content Creation: Publishing relevant blogs targeting high-intent keywords.

  4. Technical SEO: Ensuring the website is optimized for search engines.

Results: 🚀

  • The client's site went from 376 monthly visitors to over 30,000 clicks in 6 months.

  • Outranking major competitors like Reddit, Amazon, and Coinbase for high-intent, high-difficulty keywords.

  • Successfully ranking on the first page of Google for competitive finance-related terms.

This case study emphasizes the effectiveness of well-executed SEO strategies, even in challenging niches.

Relevant Video Of the Week

All the best,

Vlad

P.S. I ❤️ you, I 🙏 you, and I’ll 👀 you soon