WordsAtScale #18: 🎉 How a Small Brand Grew Traffic by 3000%!

Welcome to the WordsAtScale Newsletter #18!

Hello SEO Fan! 👋

In this issue, we dive into how SEO is evolving with new AI-driven search technologies and share some exciting success stories!

🚀 Search GPT Launch: Search GPT is rolling out in the U.S., integrating search directly into ChatGPT. This could significantly impact SEO, as users may skip traditional websites, requiring digital marketers to adapt. Brands should also focus on creating engaging video content, which is becoming increasingly important in search rankings.

🎉 SEO Case Study: Counture, a small e-commerce brand, increased organic traffic by 3000% using Google Trends and micro SEO strategies. They optimized their pages for "flower sack towels" ahead of peak search seasons, securing top rankings and boosting sales.

💡 Niche of the Week - Writing Prompts: Writing prompts are trending as tools for creativity. Products like prompt collections, journals, and workshops offer great opportunities for creators to tap into this growing niche.

Stay ahead of these changes, and make the most of evolving SEO strategies! 🌟

SEO News of the Week [SearchGPT Already Here?]

🚀 What’s Happening?

A big update is here with Search GPT rolling out in the U.S.! This new feature could change how we search online and poses a serious challenge to Google. 🌐

💡 Why It Matters:

• SEO Impact: If you're in digital marketing, adapting to Search GPT is crucial. It could shift how websites rank and drive traffic. 📈

• User Experience: Search GPT integrates web searches directly within ChatGPT, making information easier to access without clicking through multiple links. This could lead to less traffic for traditional websites. 🔗

• Video Content: With video becoming a key player in search results, brands need to focus on creating engaging video content to stay relevant. 🎥

Stay ahead of the curve! Understanding these changes now can help you thrive in the evolving digital landscape. 🌟

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Niche of the Week [Writing Prompts]

Niche Insights

Writing prompts are widely used by both aspiring and seasoned writers to spark creativity, overcome writer's block, and develop writing skills. They can take the form of questions, scenarios, or specific themes that inspire creative or reflective writing, fiction, poetry, or even non-fiction.

Keyword List

Get you list of low competition keywords here

Topics to Explore

Creative writing prompts for fiction, journaling prompts for self-reflection, writing prompts for kids, themed prompts (fantasy, sci-fi, romance), character development prompts, overcoming writer’s block, daily writing challenges, how to use prompts to improve storytelling.

Email Marketing

Email marketing for the "writing prompts" niche offers a personalized way to engage with a creative audience. Newsletters featuring daily or weekly writing prompts, tips on developing a writing habit, and exclusive prompts for subscribers can help retain interest. Segmented email campaigns could promote writing workshops, courses, and writing competitions.

Promotable Products

Books of writing prompts, journals with guided prompts, subscription services for daily or weekly writing prompts, writing workshops, courses for creative writing, and themed writing challenges. Prices can range from $5 for prompt collections to $200+ for comprehensive writing courses or workshops.

Digital Products

E-books or downloadable PDFs of themed writing prompts, online courses like "Mastering Creative Writing through Prompts," and writing prompt apps that deliver daily inspiration. These can be sold as one-off products or as part of a subscription service.

SEO Case Study of the Week [+3000% in Traffic With Google Trends]

🌟 Challenge

A small e-commerce company, Counture, wanted to improve its search rankings for specific keywords, particularly "flower sack towels." They faced tough competition and needed a strategy to stand out. 🏷️

🔍 How They Did It

1. Keyword Research: They used tools like SE Ranking and Google Trends to identify the right keywords and understand search behavior. 📊

2. Optimization: Implemented a micro SEO strategy to enhance their website’s collection page for flower sack towels. This included analyzing competitors and trends to refine their approach. 🛠️

3. Timing: They began optimizing three months before peak search times (November-December), capitalizing on seasonal interest. ⏰

📈 Results

Counture saw a 300% increase in organic search traffic for the targeted page over the last year! 🎉 Their strategic focus on keyword ranking led them to secure the second position on Google for "flower sack towels," significantly boosting visibility and sales. 💰

This case shows how effective SEO strategies can lead to impressive results, even for smaller brands! 🌈

Source

Relevant Video of the Week

🚨 Be sure to check our free SEO Tools section [Free LSI Keywords, YT Spy, Niche Generator and much more]!

All the best,

Vlad

P.S. I ❤️ you, I 🙏 you, and I’ll 👀 you soon