WordsAtScale #58: i stopped fighting google. here’s what happened

Welcome to the WordsAtScale Newsletter #58!

Hey Guys! 👋 Vlad here.

This week, let’s explore three exciting insights:

In this issue, we dive into a high-demand relationship niche and clever SEO tactics to dodge AI Overviews!

🌿 Niche of the Week: Specific Marriage Problems
Targeting common and painful marriage issues—like communication breakdowns, financial stress, or infidelity—offers rich content opportunities. You can create blog series, e-books, and support communities around trust rebuilding, therapy guidance, or parenting strain. This niche thrives on empathy-driven, problem-solving content.

🎉 SEO Case Study: Ranked in 8 Hours by Avoiding Google AI Overviews
By skipping info-heavy queries and instead using commercial, branded, and local keywords, one creator ranked a comparison post in just 8 hours. 🧠 Tools like Google Search Console Keyword Analyzer helped find overlooked keyword gems that AI doesn't dominate—leading to more traffic, no AI Overview interference.

Niche Insights [Specific Marriage Problems]

Marriage problems are a prevalent topic within the broader niches of relationship counseling, mental health, and personal development. These issues often range from communication breakdowns and intimacy struggles to financial stress and infidelity. The niche appeals to both individuals and couples seeking practical advice, therapy resources, and emotional support to navigate marital difficulties.

Topics to Explore:

  • Common causes of marriage problems

  • Conflict resolution techniques

  • Communication improvement strategies

  • Impact of children, finances, and infidelity on marriage

  • When to consider counseling or therapy

  • Tips for rebuilding trust and intimacy

  • Stories of overcoming marriage struggles

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SEO Case Study [Rank in 8Hours by AVoiding Google AI Overviews ]

SITUATION:

Many websites are struggling to get traffic because Google’s AI Overviews now show answers directly in search results. This makes it hard for smaller blogs or niche sites to rank, especially for informational queries like “how to” or “what is.”

TASK:
The creator wanted to help small site owners get around AI Overviews and still rank on Google by targeting better keywords. The goal? Find a way to show up in search without fighting Google's AI answers.

ACTION:
Instead of going after long informational searches, he taught users to focus on keywords that AI usually ignores, such as:

  • Commercial keywords (like “buy product name,” “discount code”)

  • Branded searches (like “Nike shoes online”)

  • Local searches (like “plumber near me”)

  • Comparison keywords (like “Product A vs Product B”)

He also used a free tool called Google Search Console Keyword Analyzer to find these keywords. Then, he wrote a “roundup” style article comparing two tools and optimized it for SEO using his own format, including:

  • Quick answers

  • Real user experiences

  • Deep comparisons

  • FAQs and even a quiz

RESULT:
The article ranked within 8 hours, with no AI Overview shown—meaning more visibility and clicks. Other students using this method are seeing similar results, often ranking in 24 to 84 hours.

Relevant Video of the Week

🚨 MY FREE TOOLS:

GSC Miner, Reddit Marketing, SEO Heist: https://wordsatscale.com/free-seo-tools/

All the best,

Vlad

P.S. I ❤️ you, I 🙏 you, and I’ll 👀 you soon