WordsAtScale #8: New Beginning

Welcome to the WordsAtScale Newsletter #8!

Hey Guys 👋

I’m trying something new with this newsletter..

Let me know how you like it 😬

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Niche of the Week [Zero-waste Lifestyle]

Niche Insights: Zero-waste is a lifestyle aimed at reducing waste production to zero by rethinking resource use and consumption. This concept is often discussed in the context of environmental sustainability, minimalism, and conscious consumerism. It involves practices such as recycling, composting, reusing, and choosing products with minimal or no packaging.

Keyword Report: get you keywords here

Topics to Explore: Sustainable living practices, DIY zero-waste products, the impact of zero-waste on the environment, tips for reducing waste at home and work, success stories of individuals and communities adopting zero-waste lifestyles, and zero-waste shopping guides.

Email Marketing: Email marketing for the "zero-waste" niche offers an effective platform for targeted outreach and engagement. It enables businesses to promote relevant products like eco-friendly household items, zero-waste starter kits, and educational content through personalized newsletters and segmented campaigns.

Promotable Products: Reusable household items (e.g., bags, containers, and utensils), zero-waste starter kits, books on sustainable living, and workshops focused on adopting a zero-waste lifestyle. Prices can range from $5 for reusable items to over $500 for comprehensive zero-waste courses and kits.

Digital Products: Development of e-books, online courses, or webinars like "Zero-Waste Living 101" or "Sustainable Practices for Everyday Life." These can provide valuable insights into living a sustainable, waste-free life and practical steps to implement zero-waste practices.

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SEO News of the Week [Perplexity AI: A New Frontier for SEO]

What is Perplexity AI?

Perplexity AI is a smart search engine that:

  • 💬 Gives detailed, chat-like answers to questions

  • 🤖 Uses AI to pull info from many sources

  • 🖼️ Shows images, videos, and links in its answers

  • 🔄 Lets you ask follow-up questions

What it means for SEO:

  1. Quality content is key: AI picks the best info, so make yours great!

  2. New competition: You're now competing for AI recommendations

  3. Possible traffic changes: Some users might stay on Perplexity instead of clicking through

  4. Clear data matters: Well-organized info helps AI understand your site better

What to do about it:

  1. Make content that answers specific questions in your field

  2. Use clear data structures on your website

  3. Check if Perplexity mentions or links to you

  4. Create content that goes beyond what AI can summarize

  5. Try Perplexity yourself to see how it works in your area

Remember, the goal is still to help users find good info. By understanding these new tools, you can keep your SEO strong! 💪🔍

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Interesting A.I. Experiment of the Week [OTTO SEO]

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What is OTTO SEO? - NOT SPONSORED!

OTTOSEO is an AI-powered SEO tool that uses Search Atlas to improve webpage performance in Google search results.

What it does?
• Analyzes underperforming web pages
• Generates AI-driven SEO suggestions
• Automatically implements these suggestions on the pages

What were the results?
• Experiment ran for 2 weeks across 5 websites
• 50 total pages were optimized (10 per site)
• Over 70% of pages showed improvements in:

Relevant Video Of the Week

All the best,

Vlad

P.S. I ❤️ you, I 🙏 you, and I’ll 👀 you soon